MBR AW24/25
S A N N À T
S A N N À T is an avant-garde clothing brand that challenges social norms and allows people to express their individuality.
Show: 4 October 20:00
Location: Mediacor

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S A N N À T is a young avant-garde garment brand that combines elements of both street and classic styles. The brand was born on November 19, 2023. Its main creator and founder, Natha SANNÀT, is a creative individual to the core and a devotee of unconventional style.

The brand's philosophy emphasizes the importance of self-expression, experimentation, and boldness regardless of age or gender. We advocate for the courage to be oneself and to create unique looks through our products.

The main aspects and trends of the brand include unconventional silhouettes, unpredictability of forms, play with volumes, and the expression of emotions and states through clothing. Our customers truly know themselves and have decided where they want to go and what they want to follow. They are individuals with character, inner strength, and true avant-garde enthusiasts.
Wearing S A N N À T garments, they are not just choosing an outfit; they are adopting a state of mind with which they boldly step into the world outside.
THE WHISPER OF MOTHERLAND

The "Whisper of Motherland" collection is inspired by the architecture of Chisinau's famous landmarks. The aim of the collection is to convey the uniqueness and beauty of Chisinau's architectural heritage through the silhouettes, shapes, and structures in clothing, reflecting the style of the SANNAT brand.

The inspiration was drawn from the history of the city's architectural structures, the analysis of their forms and designs, and their cultural significance. The theme of the collection is a love letter to the homeland through creativity, exploring the influence and interconnectedness of one's roots on the formation of a person, their lifestyle, thinking, feelings, and stylistic direction in craftsmanship.

The pieces in the collection visually echo the volume, shape, and meaningful significance of cultural structures. Each sketch is named after the landmark that inspired it and transformed into its design. The main silhouettes replicate the shapes of domes, roofs, frames, and the overall visual integrity of the landmarks, using basic forms such as squares, circles, spheres, and parallelepipeds. External elements of the costumes, such as deconstructivism, carry an intellectual character and are part of the image.

"The Whisper of Motherland" is an intellectual collection that conveys deep transformation and the state of the soul, reflected in the creations of the SANNAT brand. The collection is designed to evoke a sense of reverence and inexplicable love for the homeland, inspiring people to cherish the heritage of their city and boldly reflect their connection to their native roots.

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