pop-up, expo, & more
pop-up brands
The MBR SS25 Pop-Up & Expo brings together sustainable brands, visionary designers, and botanical artistry in a unique showcase of creativity. Explore the fusion of fashion, technology, and nature at Mediacor.
DATE & TIME: 21 MARCH 16:00 - 21:00
Location: Mediacor (1st Floor)
At Moldovan Brands Runway SS25, the Pop-Up & Expo space serves as a dynamic showcase of sustainable fashion, technological innovation, and artistic expression. Bringing together cutting-edge designers, forward-thinking brands, and visionary artists, this space highlights the future of fashion through upcycling, innovative textiles, and creative craftsmanship.
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BORBALA is an upcycling fashion collective based in Budapest and Târgu Mureș, specializing in upcycling and plastic recycling. The collective creates unique, experimental garments and accessories, from post-consumer plastic waste, fabric leftovers, and second-hand clothing. Collaboration, workshops, and knowledge-sharing are at the core of their practice, fostering a community-driven approach to sustainable fashion. By deconstructing pre-owned garments, BORBALA reimagines traditional techniques and DIY methods such as patchwork and textile collage, blending craftsmanship with innovation. Their aesthetic is bold, spontaneous, and colorful, continuously exploring the contrast between old and new, waste and value, tradition and contemporary design.
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STUDIO HALIA and HUGO KREIT have collaborated
on a three-piece collection, ALTER, that bridges the
worlds of jewelry and innovative technology.
Paying homage to the early days of portable tech,
ALTER blends HUGO KREIT’s signature organic
shapes with metallic textures and retrofuturistic
colors.

Each design features an embedded NFC chip,
a pathway to an exclusive beauty experience
within the STUDIO HALIA app. The Augmented
Reality experience, created in collaboration with
beauty artist ANA TAKAHASHI, allows wearers to
continuously craft and play with their intangible
alter egos.
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Hana Katoba is a visual artist who weaves enigmatic worlds through a strikingly poetic visual language. Her approach dances between the realms of fantasy and the ethereal. Upon completing her training as a Photographer, Hana forged a robust career, gracing both the artistic stage with national and international exhibitions and the commercial realm through collaborations with renowned brands and editorials.

Recently, her insatiable curiosity propelled her to explore a new creative frontier: Artificial Intelligence. Like a daring alchemist, she embraced this technology as a companion, melding it with her own imagination. Each of her creations serves as an invitation to lose oneself in a surreal landscape where the soul is unshackled, connecting with a parallel universe, daring to defy conventional boundaries and ushering in new perceptions.
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Pijack.co is a fashion brand redefining tailoring through ethical craftsmanship and innovative design. Specializing in reconstructed suits, jackets, and shirts, the brand embraces zero-waste practices, upcycling, and premium materials, ensuring each piece is both sustainable and meticulously crafted.

Founded in 2021, Pijack.co releases annual collections that transform archive-quality suits into contemporary, statement-making garments. Playing with volume, structure, and unexpected silhouettes, the brand challenges traditional tailoring while maintaining an uncompromising commitment to quality.

With an artistic and understated approach to promotion, Pijack.co favors quiet, immersive performances that mirror its philosophy—slow, deliberate, and deeply intentional. The brand ships worldwide, offering pieces that blend heritage craftsmanship with avant-garde sensibility.
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Dori Lys is a contemporary upcycling fashion brand that blends elegance with modern craftsmanship. Known for its refined aesthetics and attention to detail, the brand creates timeless pieces that celebrate femininity, sustainability and sophistication. With a focus on quality materials and innovative design, Dori Lys redefines contemporary elegance.
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Sasha Sesame is a pioneering moldovan designer known for her innovative use of biomaterials in fashion and product design. With a focus on sustainability, she integrates organic, 100% biodegradable, and regenerative materials into her creations, challenging traditional manufacturing norms. Her work merges cutting-edge biofabrication techniques with aesthetics, proving that eco-conscious design can be both stylish and responsible.

During Moldovan Brands Runway, Sasha Sesame will also perform a live leather degrading performance.
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Recycline is a sustainable fashion brand dedicated to transforming waste into wearable art. By upcycling discarded materials into unique, eco-conscious designs, the brand promotes a circular approach to fashion. With a commitment to creativity and environmental responsibility, Recycline redefines sustainability, proving that style and ethics can go hand in hand.
Littles
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LITTLES is an innovative collection of children's furniture, lovingly and carefully created by TEMELIA, a factory that produces children's clothing and more, with a mission to reduce textile waste not only within the factory but across the entire Republic of Moldova to zero. TEMELIA was founded by Cristina Cujba, a dedicated entrepreneur who promotes the values of gender equality, care for abused women, and their integration into the workforce, thereby offering a new chance not only for them but also for their children.

In collaboration with the applied arts artist Victoria Peev, TEMELIA created the LITTLES collection, which represents a perfect balance between modern design and sustainability, being made exclusively from recycled materials such as fabric and cardboard. Initially, this furniture was created for the children’s room of the factory workers, made entirely from textile and paper waste from the factory, an initiative born out of the desire to offer children a safe and comfortable space while their mothers work.
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In collaboration with graphic artists from around the world and organizations from Spain and Germany, ZIPHOUSE is a key partner in the ILENELE social project, supported by the European Commission. This initiative is dedicated to preserving, celebrating, and promoting the cultural heritage of traditional weaving by engaging female artisans from rural Moldova.

Three intricately woven carpets, crafted with exceptional skill by the artisans of Sărătenii Vechi under the guidance of Inga Tulgara, embody a fusion of heritage and contemporary design. These pieces are more than decorative objects—they serve as a bridge between centuries-old craftsmanship and modern aesthetics.
Soon, these remarkable creations will be showcased at Salone del Mobile in Milan, bringing Moldova’s rich textile tradition to an international stage.
plant decor around mediacor
Floral Soul is a botanical design studio dedicated to bringing nature closer to everyday spaces. Since 2017, the brand has grown into a dynamic team of passionate plant experts, committed to transforming homes and offices with lush greenery.

Like a hive of dedicated workers, the team carefully curates and maintains plant installations, offering personalized services tailored to each client's needs. Floral Soul blends creativity with expertise, ensuring that every project is both aesthetically striking and functionally sustainable.

Driven by a love for plants and a commitment to quality, Floral Soul delivers innovative greening solutions that enhance interiors with natural beauty. With a team that is both adventurous and detail-oriented, they create environments where nature thrives, bringing a fresh and vibrant energy to every space.
flower decor around mediacor
XOstudio FLOWERS is a floral atelier known for its bespoke approach and commitment to exceptional quality. Founded by Alina Tropanets, a visionary event designer with over 13 years of experience, the studio emerged from a passion for aesthetics and a deep love for flowers.

After years of orchestrating high-level events, Alina turned her creative energy toward floristry, blending her expertise with an innate sense of beauty. XOstudio FLOWERS quickly became a recognizable brand in Moldova, distinguished by its refined craftsmanship, meticulous attention to detail, and a highly personalized approach to every bouquet.

Each floral arrangement is a carefully curated piece of art, from the first selection of blooms to the final presentation. Every bouquet tells a story—an expression of love, celebration, and emotion, crafted with an unwavering dedication to quality.
mediacor hall
Vois is a jewelry concept store from Moldova. The mission of Vois is to inspire people to value every single moment, choose the best for themselves and never wait for that special occasion.

At VOIS people buy gifts for their loved ones and don’t forget to treat themselves. At VOIS people are not afraid of trying on the most diverse jewellery and discovering something new. At VOIS no-one tries to prove anything to anyone.
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Straderm is an Italian brand owned by the company Research Lab Int, specializing in professional cosmetic products for beauty salons. The production center and laboratory are based in Veneto, in northeastern Italy. The research laboratory has over 35 years of experience in cosmetology for dermatological use.

The high-quality standards derived from the pharmaceutical sector and the active ingredients with proven efficacy make StraDerm formulas unique. The products have been developed by specialists in dermatology and cosmetology, ensuring a more intense effect on the skin and nails.
Straderm is the world's first dermato-cosmetic line designed for professional nail artists.
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Paul Mitchell is a globally recognized professional haircare brand, known for its high-performance products and commitment to innovation, sustainability, and salon-quality results. Since its founding in 1980, Paul Mitchell has been a pioneer in the beauty industry, offering a diverse range of shampoos, conditioners, styling products, and hair treatments designed for all hair types and needs. The brand is also committed to cruelty-free practices and environmentally responsible production.
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PLNGNS - sustainable fashion brand founded in 2021, transforming old sneakers into unique streetwear. Using special dyes that wear off to reveal original materials, our designs evolve over time, blending creativity with commercial appeal. Every piece is one-of-a-kind and our closed-loop production reduces waste and environmental impact. Constant innovation in materials and techniques allows us to redefine sustainability in fashion while expanding our approach for broader commercial applications.
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